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Addressing a Pressing Question

"Life's most persistent and urgent question is 'what are you doing for others?'" This challenge, posed by Dr.  Martin Luther King, Jr., is one we return to often at Northwood as we consider our role within our local cities and towns.

Northwood stands at what we call "the connection of campus and community." Our campuses sit among thriving, dynamic cities, and as such we believe in our responsibility to be part of their success. Our students, faculty and administration have energy and creativity – the perfect match for volunteerism and local involvement - so we accept the challenge to “do for others” through one of many partnerships that build awareness of our surroundings and engage the Northwood family in a personal way.

Our EXCEL program is one example. Through EXCEL, students help at food banks, visit nursing care facilities or volunteer at a number of nonprofit organizations. Our Campus Connection (C2) Program on our Michigan campus is a unique volunteer partnership that matches students, staff and faculty with important causes to build stronger communities through volunteerism. And on our Florida campus, several undergraduates participated in a Habitat for Humanity project to build a home for a family in need, and another group rolled up their sleeves to assist the Chris Evert Pro-Celebrity Tennis Classic, an effort designed to raise funds to prevent drug abuse and child neglect in Florida. Annually we present awards to a person, group or organization whose actions enhance the mission of Northwood while improving our campuses and quality of life for our students.

These are just a few ways Northwood makes an impact and we are proud to be involved. We know these connections lead to success not just for our communities but for everyone associated with our institution. And we also know that when business, civic, nonprofit, and educational organizations work together to improve society, our answer to Dr. King’s question is lived out in our philanthropic example.

Have a great weekend.


Keith A. Pretty, J.D. President and CEO Northwood University 4000 Whiting Drive Midland, MI 48640 989.837.4203

Spring Break Is in the Air

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